QQ365 On the heels of the promotional model business, Aluminum Model Toys or AMT introduced model car kits in 1957. Jo-Han, Revell and Monogram also started producing model car kits about this same time. Interest in the hobby peaked during the 1950s and 1960s, with AMT, Jo-Han, and Model Products Corporation (MPC) as the primary promotional manufacturers. In the U.S., Banthrico started producing diecast promotional model car banks in the late 1940s for the banking industry. AMT soon took control of SMP, another plastic promotional model producer. Youngsters would be given the scale models to play with while the parents and the salesman haggled. Scale miniatures of real production vehicles, designed as kits for children or the enthusiast to construct, can be made of plastic, die-cast metal, resin, and even wood. In Japan, promotional models from the late 1950s until the 1970s were typically cast in pot metal and given a chrome or gold finish; they typically doubled as cigarette holders and ash trays.|Value in a Supercar?